Hamilton Ticats & Forge FC

Agilitek is pleased to announce that Hamilton Sports Group, comprised of the CFL’s Hamilton Tiger-Cats and the CPL’s Forge FC, have selected Agilitek Solution to implement their new multi-property Salesforce CRM platform, and to deliver cutting edge automation across ticketing and fan engagement data systems with the Agilitek Fan Data Platform.

Jonathan Prinsell, Director of Business Intelligence & Data Analytics, says “We’re excited about the new capabilities that Salesforce and Agilitek will unlock for our organization.”

As part of the multi-year agreement, Agilitek will be applying a playbook of proven CRM strategies around lead routing and automation, to create a more streamlined funnel across across digital and ticketing activities. The platform will also serve as a key foundation to Hamilton's growing analytics capabilities.

To learn more, book a demo here.